Crunched Blog

This post originally appeared on Copyblogger on July 25th, 2012 written by Sonia Simone We talk a lot about your self-hosted website as a cornerstone business asset. You own it, you control it, and over time, if you take care of it, it becomes more and more valuable. Your permission-based email list is an asset as well. You don’t control it to… Read More

Topics: audience, business, Copyblogger, Crunched, customer, sales

This post originally appeared on HBR Blog on June 6th, 2012 written by Dorie Clark Let’s face it: selling isn’t for everyone. Some people, including executives and entrepreneurs, panic at the thought of “putting themselves out there,” especially when that means asking colleagues for referrals or reaching out to past clients to drum up new business. In the… Read More

Topics: business, Crunched, HBR, marketing, sales, shyness

This post originally appeared on Blue Focus Marketing Blog on June 27th, 2012 written by Cheryl Burgess who has given us permission to re-post it here. As we embark on the social journey through the digital bazaar, the line between brands, employees and customers continues to blur.  Brands understand this is a time of uncertainty, and some have… Read More

Topics: Blue Focus Marketing, branding, business, Crunched, marketing, social branding, social collaboration, social media

This post originally appeared on BothSidesoftheTable on March 31th, 2012 written by Mark Suster Many MBA programs still cater too much to the needs of large, corporate management jobs or prepare students to enter big consulting companies or investments banks. If you haven’t read Adam Lashinsky’s awesome new book about Apple, you should. It takes on many of… Read More

Topics: B2B, business, Crunched, Mark Suster, sales, salespeople, selling, startups

This is a Guest Blog Post by Drew Stevens PhD. As you read this post, you are reminded of the pop culture expression known as “What Happens in Vegas…” The concept as you know is that you can be mischievous in Vegas while leaving it there and telling no one. Yes your darkest secrets hidden… Read More

Topics: business, Crunched, Drew Stevens, marketing

This post origiinally appeared on Inc.com on April 17th, 2012 written by Eliza Browning The word “etiquette” gets a bad rap. For one thing, it sounds stodgy and pretentious. And rules that are socially or morally prescribed seem intrusive to our sense of individuality and freedom. But the concept of etiquette is still essential, especially… Read More

Topics: business, Crunched, etiquette, Inc.com

By Linda Forshaw Pinterest, the relative newcomer to the fascinating world of social networks, has hit the headlines for pulling the ladies into its aesthetically pleasing clutches. With its unique virtual pinboard style, the site managed to attract over 17 million unique visitors during February 2012. Estimates vary as to exactly how many women have… Read More

Topics: business, Crunched, Linda Forshaw, marketing, Pinterest, social marketing

This blog post originally appeared on HBR Blog written by Linda Hill & Kent Lineback In our last blog, we discussed the importance of competence for fostering the trust you need as a manager to influence others. We stressed that management competence includes not just technical knowledge of the work but operational and political know-how as well…. Read More

Topics: business, Crunched, Harvard Business Review, management, sales, trust

A big thank you for all who attended SalesCrunch’s Online Class “Increase Sales By Leveraging Rejection,” hosted by Andrea Waltz. Below is Part 2 of the online class. In this class, you’ll learn: How to use a new model of success and failure, creating an entirely new mindset How to set “no goals” to reach a new level… Read More

Topics: Andrea Waltz, business, Crunched, Go For No, online class, online meeting, productivity, Psychology, rejection, sales, webinar

A big thank you for all who attended SalesCrunch’s Online Class “Increase Sales By Leveraging Rejection,” hosted by Andrea Waltz. Below is Part 1 of the online class. In this class, you’ll learn: How to use a new model of success and failure, creating an entirely new mindset How to set “no goals” to reach a new… Read More

Topics: Andrea Waltz, business, Crunched, Go For No, online class, online meeting, productivity, Psychology, rejection, sales, webinar